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Bewl Water

The Pennington PR team have been working with Bewl Water Country Park to relaunch the attraction as an affordable family day out. Pennington PR have promoted the venue’s new reduced admission policy of payment per car rather than per person and focused on securing coverage for the varied events programme which takes place from Easter to November.

The PR campaign has focused on event press releases with key messages to remind visitors of the beauty of the country park, the great wildlife and the number of activities available including cycling, fishing and walking. The campaign has promoted the new restaurant, soft play zone, new hand built childrens’ pirate ship and boat rides on the reservoir. In just 3 months we have created over 50 pieces of editorial including a feature in the Daily Mail Weekend Magazine.
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